We’re joining Teads

I’m incredibly excited to announce that Brainient is joining the Teads family. We will continue to execute on our vision to make all videos in the world interactive, but we will now do so as part of the #1 video marketplace in the world.

I once read that overnight success usually takes 15 years. For Andrei and myself, it took 10. From the small software development firm I started in my bedroom in Bucharest 10 years ago, to the pivot into building our own products and my move to London in 2009, we have grown into one of the leading ad-tech companies in Europe. We have built an amazing team that I am incredibly proud of and thankful for. And we have delivered thousands of campaigns for hundreds of customers all over Europe. It’s been an incredible journey and I am very excited about what the future has in store for myself and for the Brainient team.

We will continue to operate as an independent business unit as part of Teads, rebranded as Teads Studio. I will remain CEO of Teads Studio, Jonathan Lewis will continue to be Commercial Director and Andrei will continue to lead product. We will stay focused on innovating in the video space and our customers will continue to benefit from the high quality service they’ve been used to.

As part of Teads, we will expand globally across Teads’ 30 offices in 19 countries. Teads customers will get access to Teads Studio for free, and current Brainient customers will now benefit from localised account management & support as well as tight delivery & data integrations with Teads, which will make it easier to deliver interactive, personalised video campaigns at scale.

The entire Brainient team is incredibly excited to be joinining the Teads family. Bertrand, Pierre and their leadership team have built an amazing culture within Teads and I could not have hoped for a better company to join. I am looking forward to this new chapter of Brainient’s life.

Lastly, I would like to thank everyone who has made this happen – our incredible team, our loyal customers, our patient investors and our very understanding families. Thank you all.

Emi Gal,
Founder & CEO